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Pourri Tackles Summer Stink Unleashing Nostalgic Camp Funk Campaign

Highlights humorous, relatable stories that will run across social media and streaming platforms.

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By: Lianna Albrizio

Associate Editor

Pourri, from the makers of Poo Pourri, a brand known for bringing humor to uncomfortable odor situations, launches the Camp Funk campaign. The campaign throws it back to the turn of the 21st Century, eliciting nostalgic memories of hot summer days, sweaty pits, late-night swims and endless ice cream.    Because summer is synonymous with sweat, and sweat with odor, Pourri’s new campaign highlights humorous, relatable stories that will run across social media and streaming platforms. ...

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